5 Secrets to Hire the Right People

The old adage ‘people are a business’ best asset’ continues to ring true today. Getting the right person in the right role is essential for your bottom line; morale, productivity and ultimately profitability depend on it. It can be difficult to tell how someone will truly perform in a role from their résumé and selection […]
The Complexities of Entrepreneurial Selling in 2020

Selling to the modern day buyer requires that you enter the world of the modern day buyer. They feel their buying options are endless, constant interruptions from emails and social media alerts have significantly damaged their ability focus, they are told different things from each vendor they contact, yet believe themselves to be more informed than ever. This creates a […]
What to Look For When Signing Up For a Recruitment Agency

Deciding to outsource your human resources, particularly recruitment, can be a great way for your business to ensure that you’re making the best hiring decisions. A good recruitment agency will be able to help you identify exactly what you need in a role and craft an advertising strategy to help you attract a pool of […]
Cleaning Services Strategy

Decide on Target Market Cleaning services vary greatly. Some cleaning companies focus on residential customers while others prefer to clean commercial buildings. Other niches in the cleaning industry include carpet, upholstery, rug and window cleaning. In the startup stage of your business it helps to narrow your focus and build your expertise in one area. […]
How ‘robo recruiters’ could affect your job prospects

Next time you apply for a job, it could be a computer algorithm deciding whether or not you fit the bill. This is because clever, self-learning programs are getting better than human recruiters at analysing vast amounts of data gleaned from application forms, CVs (curricula vitae or resumes), and social media profiles. Not only can […]
MARKETING STRATEGY FOR KITCHEN FURNITURES

Take advantage of visual social networks When marketing products, photographs are one of the best mediums for evoking the aspirational emotions that we connect with driving a vehicle, wearing designer clothing, or experiencing something exclusive. As such, visual social networks represent a huge opportunity for Kitchen brands to raise brand awareness and advocacy. Build […]
Success and more

You’re still probably wondering how learning and knowledge can really be more valuable than stellar sales results. Here’s how: If you don’t know why something is working, then you won’t how to respond to inevitable changes in the marketplace. But the more you understand about your business, your industry, and yourself, the better you’ll be able to successfully adapt […]
B2B MODEL

B2B” – means that you are selling a product or service to other businesses. A few examples of “B2B” product based companies would be: Ex1: Selling CRM Software “Customer relationship management” to organizations so they can keep track of their sales leads, manage their sales cycles and determine a cold-calling schedule. Ex2: Selling office […]
Women Who Put Work First Are Workaholics

Gals! We are damned if we do and damned if we don’t. If you put kids before your work your career suffers. If you put work before you kids your good-mommy status suffers. Case in point, a few weeks back the CFO of Google quit, ostensibly to get more work-life fit. He spent years bypassing […]
Threats to sales Team effectiveness

Lack of Formal Coaching Formal coaching is very important when it comes to increasing the efficiency of your sales team. And as you might have guessed right, it is also one of the biggest obstacles to sales team effectiveness. According to CSO Insights’ 2016 Sales Enablement Optimization Study, there are only 27% businesses that provide […]