Main Job Tasks and Responsibilities:
- Manage and coordinate all marketing, advertising and promotional activities including digital marketing, email, print, PR
- Define the performance traffic generation strategy: Manage media budget allocation (on SEM/SEO, Display, mobile, etc.), define strategy in order to maximize traffic generation, repeat behavior and business development (acquisition channels, landing platform/pages, key messages, etc)
- Monitor, review and report on all marketing activity and results
- Lead the marketing analytics team. Gather data and metrics across channels, develop reporting and dashboards, provide analysis, insights and recommendations
- Determine and manage the marketing budget to agreed plan
- Report on return on investment and key performance metrics
- Produce and create all sales and marketing presentations, collateral and event materials
- Collaborate with the sales, business development and support organization
- Coordinate with public relations firms for national and regional visibility
Education and Experience:
- BA minimum; MBA preferred in business or marketing-related degree
- 7 years + experience in all aspects of developing and managing marketing strategies
- Social media and technical marketing skills
- Proven experience in customer and market research
- Experience with relevant software applications
- An entrepreneurial mindset focused on achieving the objective
- Excellent written and verbal communication skills, formal presentation skills, organization and planning, strategic thinking, problem analysis and problem-solving, team-leadership, creativity, decision-making
If you are interest for the position, you can send your CV at the hr department of Manager’s Office via email info@managersoffice.ru noting the position code.